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Acquisitions OkCupid: What This Means for Internet Dating. Over sixty matchmaking

Do the $50 million alert the demise of internet dating or even the beginning of a wealthier electronic experience that is dating?

Thare short article is through the archive of your spouse .

The web internet dating sites Match.com and OkCupid is now able to incorporate another delighted pair to their particular variety of effective suits: by themselves.

IAC’s Match.com, which possess a household of internet dating sites like biochemistry.com, Visitors news, and SinglesNet, purchased OkCupid for $50 million on Wednesday. Unlike the subscriber-only Match.com, OkCupid supplies its service free of charge, supporting alone through marketing and advertising, and usually draws more youthful singles which interact with the website’s stylish, online years ethos.

How much does the marriage that is corporate for the future of internet dating?

  • Two Sites Won’t Modification Much,reports Adrianne Jeffries in the Nyc Observer. OkCupid Chief Executive Officer Sam Yagan informs Jeffries that their website will continue to be cost-free and therefore the study arm—OkTrends—will manage examining consumer stats to surface online dating sites styles, though it’s not going to consist of information from Match.com or its connected internet sites (you may recall OkTrends training all of us that guys are more prone to content unsightly female). Прочитать остальную часть записи »
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